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Portfolio Show

Agency MJ Nashville Portfolio Shows

September’s been a busy month for us at Agency MJ. We threw a wonderful party for our photographers Kyle Dreier, Hollis Bennett, and James Quantz Jr. at Kyle’s studio in downtown Nashville, we visited with Ty Milford on set for a shoot in Atlanta, and we’ve been all across Nashville having portfolio shows with some really fantastic local agencies! With so much of our work coming out of the New York, Los Angeles, and Chicago markets, it’s been a real treat to spend some time engaging with agencies in our own backyard. There’s so much creative work happening in Nashville these days and it’s great to be a part of it.

Nashville Portfolio Shows

Recently we met with three local agencies who, together, are changing the face of advertising in Nashville. We had a great time meeting with them and getting our photographers’ work out there, so we thought we’d share some images from the shows!

GS&F

Portfolio Show: Dallas 2014

The Importance of Portfolio Shows

For any rep., it would be difficult to underestimate the importance of getting your photographers' portfolios in front of creative teams. After all, it is this kind of direct exposure that builds interest in your artists' work, cultivates and grows existing relationships, and, ultimately, wins jobs. But when it comes to how a rep. should go about getting portfolios seen, not all strategies are equally successful.

At Agency MJ, we've found that one of the most consistently effective means of securing portfolio reviews with high return rates has also been one of the oldest in the book: hitting the pavement and taking our work out into the neighborhood, kind of like a politician running a door-to-door campaign strategy. And when you think about, it actually makes a lot of sense. Creative teams, whether at an ad agency, marketing firm, or corporate office, are looking for more than a merely talented photographer. To put it another way, photographers landing large, commercial clients are all going to be talented and skilled in what they do. Creative teams know this, and they wouldn't express interest in hiring an artist otherwise. What they don't know, and what they can't know from a simple, impersonal portfolio viewing, is what a photographer and their rep. are like to work with in practice. 

And how exactly do you give someone an idea of what it's like to work with you, when you haven't worked with them before? By meeting them in person, of course! That's why Agency MJ rep., Mollie Jannasch, recently took to the road to pay a visit to some of our favorite Dallas, TX-based advertising agencies for our 2014 portfolio show. We met with AvreaFoster, Eisenberg and Associates, The Richards Group, Slingshot, and Range! Not only did we have a great time, but we also really appreciated the opportunity to have face-to-face interactions with these agencies. Forging personal connections is what it's all about!

Pictures from our Dallas Portfolio Show 2014

Portfolio Show: Palm Springs 2014

Palm Springs Photo Festival 2014

The Palm Springs Photo Festival 2014 was a huge success this year! This was Mollie Jannasch’s, owner and artist rep. at Agency MJ, first time attending the festival. Portfolio review events can often be grueling, but thanks to the amazing team behind PSPF, lead by director Jeff Dunas, everything seemed to go off without a hitch. We were thrilled to be involved in this event and appreciated the chance to network and catch-up with other industry professionals, from art buyers and directors, to creative consultants and photo editors, and everyone in between from agencies, editorial teams, and in-house creative offices!

As a rep, one of the most exciting aspects of photo events like the Palm Springs Photo Festival is the opportunity it provides to review portfolios from up-and-coming photographers, whose work often feels new and forward thinking. We receive and review many portfolios during the course of our work, but sorting the outstanding ones from those that feel underwhelming could – like hunting for precious stones – be a full time job in itself. It is a testament to the Palm Springs Photo Festival portfolio review program, then, that every portfolio we reviewed was well-developed and conveyed a unique sense of style and creative vision. From interiors and lifestyle, to food, entertainment, and even burlesque portraiture, the portfolios at Palm Springs Photo Festival covered a variety of specialties and industry niches. It’s a fantastic resource for reps and the like to get a feel for the pulse and ever changing tastes of this exciting industry we work in!

We had such a great time reviewing these portfolios. Be sure to check out some of the awesome photographers we had the pleasure of meeting, below:

Portfolio Show: Le Book Connections Los Angeles 2013

Agency MJ's agent and owner, Mollie Jannasch, and Marketing & Sales Manager, Taylor Lukas, had an amazing time at Le Book CONNECTIONS Los Angeles. Thank you to Alex Orlowski and his team at Le Book, we had so much fun meeting everyone who stopped by our "Candy Land" themed booth! We also spent time catching up with our local shooter, Meeno, Los Angeles based, advertising and celebrity photographer, and James Quantz Jr., South Carolina based, advertising and conceptual shooter.

Our time was well spent at this event.  They say, the proof is in the pudding and we just reconnected Nike with our lifestyle shooter, Ty Milford!  We can't wait to share more from this new collaboration!

Thank you to all of the amazing West Coast Agencies who stopped by to peruse our books.  We are looking forward to seeing you all again in New York City this June!

"Candy Land" Themed Booth

"Candy Land" Themed Booth

From Left: Mollie Jannasch, Meeno Peluce, Taylor Lukas

From Left: Mollie Jannasch, Meeno Peluce, Taylor Lukas

From Left: Mollie Jannasch, James Quantz Jr., Taylor Lukas

From Left: Mollie Jannasch, James Quantz Jr., Taylor Lukas