Tom Ford Beauty

When Tom Ford Beauty set out to launch their new Soft Matte Blurring Foundation in 40 shades, they brought in Agency MJ's casting directors to bring their vision to life. The goal? Find 40 models whose skin tones beautifully matched each shade—while also representing a wide range of backgrounds, identities, and features.

We worked closely with the team to thoughtfully cast a diverse lineup that felt authentic, elevated, and in step with the timeless sophistication of the Tom Ford brand. The final result was a dynamic and stunning cast that helped showcase the product’s range and impact in a bold, inclusive way.